The Trend Chaser


Are you solving problems or chasing trends? Obviously, as founders we want to use the newest, latest, and greatest technologies for our businesses, however, we still need to have an understanding of what problem we are solving. Knowing what problem you are in the business of solving allows you to choose tools that are the most effective and efficient at solving that particular problem.

With every issue and industry we need to make choices that are guided by strategy with the goal in mind. If we find ourselves chasing trends, we will find ourselves drowning in ideas before we ever have a chance to starve for cash.


Amy Gehling